Founded in 1989, Thorlabs seeks to accelerate the forward movement of scientific discovery and advancement! As a vertically integrated manufacturer of photonics components, instruments, and systems, our vast product portfolio includes over 20,000 items, ranging from optics and optomechanical positioning components to imaging systems, many of which are customer inspired.
Photonics is the foremost technology driving innovation in science and engineering. As the number of technological innovations has grown, Thorlabs has extended its core competencies in an effort to play an ever increasing role serving the Photonics Industry at the research end, as well as the industrial, life science, medical, and defense segments.
Headquartered in Newton, NJ, Thorlabs has grown to over 1800 employees with manufacturing and sales offices in the United States, United Kingdom, Germany, France, Sweden, Japan, China, and Brazil. As light-based technologies push into new markets, Thorlabs plans to enter early with the products and services required to ensure the ultimate success of our customers.
Scientific Marketers work closely with graphic artists to create marketing collateral. Original product content is based on basic information provided by Thorlabs’ engineering teams as well as prior knowledge gained from using similar products in the field. Hence, this position requires strong interpersonal skills and the ability to work in a team environment.
The Scientific Marketer, Product Line Generalist position is located at our headquarters in Newton, NJ, but there may be opportunities to travel to tradeshows or other Thorlabs manufacturing locations.
- Develops effective technical content and optimizes web presentations and website organization, all with an eye towards enhancing the buying experience for customers, ensuring they can find what they are looking for amidst a portfolio of 20,000+ items and make informed decisions on which product(s) will best serve their needs.
- In crafting presentations, aims to make customers efficient when it comes to making a buying decision
- Oversees end-of-life obsolescence of items from the portfolio
- Builds application examples that help customers understand how products are utilized within a lab environment
- Ability to guide graphics staff, clearly and effectively communicating desired outcomes to obtain the necessary images, videos, and animations for a successful presentation
- Proposes and implements plans for website reorganization and improvements
- Develops effective content for use at Trade Shows, within advertisements, or for other purposes
- Participates in defining new products and/or product enhancements
- Identifies or invents new web tools and features that improve customers’ experiences when interacting with our website
- Develops, implements, and tracks search engine optimization projects for various product lines
- Additional responsibilities may include participating in and leading marketing projects and attending tradeshows
- Structures and organizes the job in close cooperation with business units, both domestically and abroad
- Advanced degree in Physics, Optics, Lasers, Engineering, or a closely related field or equivalent work experience
- Native Language Writing Skills in English
- Extensive Laboratory Experience
- Strong Organizational and Planning Skills
- Ability to Multitask, Be Detail Oriented, and to Solve Problems, All While Under Tight Time Constraints
Thorlabs values its diverse environment and is proud to be an Equal Employment Opportunity/Affirmative Action Employer. All qualified individuals will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age or veteran status. Job descriptions are not intended as and do not create employment contracts. The organization maintains its status as an at-will employer. Employees can be terminated for any reason not prohibited by law.